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Concert Lessons from Craig David, Cindy and Dax.

There are many lessons show organisers can pick from the weekend concerts. For starters, all our event organisers should look for Bushington, ask him about the person or team that did that Craig David sound. It’s some of the best an outdoor space concert has sounded in a long time.

Then we should also handle Cindy and ask her how she’s able to advertise and promote her shows without necessarily promoting them. At first, Cindy did the impossible at Cricket Oval. Yesterday’s show…. With six other events on the same weekend, hers was literally the least talked about and boom, the final week comes, a song, sponsors, press conference and successful concert….

How?

Then Dax, this boy is proof that you can do anything, even a successful concert, because of your last name.

I’m not saying he’s a bad artist, he’s an amazing artist but let’s face it, not many Ugandan artists can pull off a concert, piggybacking on only three successful collaborations…

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Written by Kaggwa Andrew (1)

Ugandan Arts and Culture Journalist. Film and theatre enthusiast. Photojournalist.

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